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An alliance between 2FIRSTS and Tobacco Asia will enhance industry news reporting. Photo credit: 2FIRSTS.
Vaping industry media and consultancy 2FIRSTS and Tobacco Asia announced a strategic alliance, establishing comprehensive and in-depth cooperation in tobacco industry reporting. The collaboration includes joint news selection and reporting; co-hosting global seminars; jointly publishing industry data and research reports; jointly exploring innovative business models, and more collaboration within the industry reporting domain.
The rapid development of next generation products (NGP) is profoundly changing the global tobacco industry landscape. The strategic partnership between 2FIRSTS and Tobacco Asia will fully leverage 2FIRSTS’ strength in information and research in NGP, and Tobacco Asia’s brand built over years of deep cultivation in the traditional tobacco sector. Together, the two outlets will promote the high-quality development of the global NGP industry and advance technology for good.
Alan Zhao, co-founder and c.e.o of 2FIRSTS, said that the development of NGP will inevitably move towards integration with traditional tobacco. Tobacco Asia’s expertise in the traditional tobacco field can help 2FIRSTS to understand more deeply the development models and iteration paths of the tobacco industry, and also allow 2FIRSTS to more quickly and accurately convey information and insights on NGP to the target audience.
Glenn Anthony John, Tobacco Asia founding editor and publisher, said 2FIRSTS has extensive influence in the Chinese and global NGP markets. The cooperation with 2FIRSTS will further enhance Tobacco Asia’s influence on the Chinese NGP supply chain, and will also drive Tobacco Asia’s transformation and advancement towards the NGP era.
Through joint news gathering and reporting, as well as the co-release of industry data and research reports, both parties aim to integrate information channels within the industry, achieving scale effects to enable accurate and efficient dissemination of business information. By co-hosting global seminars, 2FIRSTS believes that Tobacco Asia’s professional expertise and reader base will greatly enhance the depth and reach of the seminar content, increasing both parties' influence in the tobacco industry and jointly promoting the high-quality development of the global NGP industry.